HOW DO I FIND OUT HOW MUCH TRAFFIC A WEBSITE IS ACTUALLY GETTING? |
Do you want to know how much traffic a website gets?
Determining traffic to a website is an essential part of competitive analysis.
For example,
A blogger can understand what works for top websites in their niche and it helps them focus on the aspects that work and can get instant results.
An SEO wants to know the detailed reports of website traffic. An advertiser wants to know estimated traffic and geographic location.
Here I share some of the best Traffic Estimator tools that provide near-accurate traffic analysis. Depending on your needs and requirements, you can choose the one that suits your needs.
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Traffic Estimation Tool: Check website traffic and ranking
1. SEMRush Traffic Analytics:
2. SimilarWeb
Website Traffic Checker: Free and Paid (Conclusion)
Traffic Estimation Tool: Check website traffic and ranking
1. SEMRush Traffic Analytics:
When conducting competitive analysis, nothing beats the accuracy and depth of the data provided by the SEMRush Traffic Analytics tool.
SEMRush is the pioneer in competitive analysis and the deployment of its traffic analysis toolkit. You could quickly find the following dates:
- Total number of visits to a website in a month
- Average length of visit
- bounce rate
- pages / visit
- Traffic Sources (Find out where a website is getting traffic from)
- Find out which social media platform is sending the traffic from
- Find paid ad traffic
- Sub-domains along with traffic estimation
Check website traffic
You can use traffic source to find out what are the top traffic sources for a website. An advertiser can quickly discover websites that use low-quality tricks to drive traffic. At the same time, marketers and bloggers can find new, untapped traffic sources.
Some other features that every SEO and marketer would find useful are:
Geodistribution
Geo Distribution allows you to determine which country a website is generating traffic from. This information would help to develop a better marketing and SEO strategy.
Landing Pages
This tab allows you to understand which website the audience visits next after visiting your competitor's website.
A simple trick:
When using the SEMRush traffic analysis tool, switch between device types to view desktop and mobile traffic separately.
Pricing for SEMRush Traffic Analytics
The Traffic Analytics feature is available as an add-on and can be added with any SEMRush plan for as little as $200/month.
The basic package for the SEMRush plan (Pro) costs $99 per month. You then need to purchase the add-on to find out a domain's website statistics. The Pro package offers a range of SEO features, which you can explore here.
A free trial of the SEMRush traffic estimation tool (worth $299 USD) is available for ShoutMeLoud users, which you can download from the link below.
Find website traffic for free
2. SimilarWeb
SimilarWeb is another popular tool for estimating traffic to a website. In my tests, the website offers some of the most comprehensive data on website traffic and other important matrices.
With the SimilarWeb tool you can find the following data about any website:
traffic overview
total visits
avg visit duration
bounce rate
traffic by country
Browse the traffic
social traffic
audience interest
Competitors & Similar Sites (I find this one to be quite inaccurate)
SimilarWeb pricing:
SimilarWeb offers a Free and a Pro plan. The free plan is decent enough to give you a traffic estimate for a website. However, for more detailed data, you need SimilarWeb Pro, which offers an Enterprise plan. The pricing of the enterprise plan is not public at this time.
Visit Similarweb
On the funny side, if you're a website owner, you'll also find the Site Global, Country, and Category Rank useful.
Here's what I see for ShoutMeLoud:
Website Traffic Checker: Free and Paid (Conclusion)
There are other website traffic reporting tools available in the market. However, these two features will help you quickly find the details you want.
Similarweb is a free tool for most advertisers and marketers who need a quick traffic estimate of a website 2. SimilarWeb
SimilarWeb is another popular tool for estimating traffic to a website. In my tests, the website offers some of the most comprehensive data on website traffic and other important matrices.
With the SimilarWeb tool you can find the following data about any website:
traffic overview
total visits
avg visit duration
bounce rate
traffic by country
Browse the traffic
social traffic
audience interest
Competitors & Similar Sites (I find this one to be quite inaccurate)
SimilarWeb pricing:
SimilarWeb offers a Free and a Pro plan. The free plan is decent enough to give you a traffic estimate for a website. However, for more detailed data, you need SimilarWeb Pro, which offers an Enterprise plan. The pricing of the enterprise plan is not public at this time.
Visit Similarweb
On the funny side, if you're a website owner, you'll also find the Site Global, Country, and Category Rank useful.
Here's what I see for ShoutMeLoud:
Website Traffic Checker: Free and Paid (Conclusion)
There are other website traffic reporting tools available in the market. However, these two features will help you quickly find the details you want.
Similarweb is a free tool that is idle for most advertisers and marketers who want to get a quick traffic estimate of a website. For others interested in competitive analysis, SEMRush Traffic Analytics provides a detailed website traffic report and ranking.
Depending on your requirements, you can choose one of them.
Now it's your turn to tell us what tool you use to measure website traffic and find details about a website.
Let us know what you think in the comment section below.
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